You’re probably familiar with how to message someone on LinkedIn. On their profile, click the blue Message button, write a subject and message, and click send.
However, you can send a message to multiple people on LinkedIn.
The best use of unsolicited mass-messages on LinkedIn is when you have something of high value to share with a targeted group of connections. For example, you may be announcing a webinar or sending out a new E-book.
How to message multiple people at one time on LinkedIn
1. Click on Connections on the top menu bar.
2. Filter or search for multiple connections you want to message at the same time.
3. Check all the names of people you want to message at one time.
4. Click on the message button.
All the names will populate into one message, and towards the bottom, there is an option to select whether you want the recipients to see each other’s names or not.
You may want to uncheck it.
This is what your message looks like when the sender leaves the box UNCHECKED.
You are one of a number of people. However, if you don’t know the other people, the message can feel like unpersonalized spam.
Option 1: When it’s important for recipients to see who is receiving the message, leave the box checked.
Option 2: When recipients don’t know each other, uncheck the box and it won’t seem like a mass-message.
Treat mass-messaging on LinkedIn as you would mass-emailing. Only show other people’s emails when you want them to know they’re all part of a message.
Celina Guerrero is founder of Los Angeles-based coaching and training company, Social to Sales. We help you transform your expertise into revenue through professional branding, social selling and online influence.
Interested in learning more? Contact Celina at 310-994-8099, email her at email@example.com, or sign up for our weekly e-news and blog updates by clicking HERE.