Our goal in social selling is to take relationships found and built in the social space, take them offline, and move them into your pipeline and beyond. What better way to use social selling than at Dreamforce 2013?
5 Social Selling Tips To Use at Dreamforce #DF13
1. Business Intelligence
If you’re having a meeting with someone, or see someone you want to talk to across the room, check your LinkedIn or LinkedIn Contacts app. Read their profile and see what connections you have in common. Then approach them with something intelligent you just learned from reviewing their profile.
If you make a connection with someone at Dreamforce, invite them to connect on LinkedIn with a personal message reminding them how you know them with a request to follow up in some way.
Follow the hashtag #df13 on Twitter. (Click the search button on your Twitter app and type in #df13.) This is a fantastic way to learn how people are branding and presenting themselves in a very public setting. Note what you like and don’t like about the content people tweet.
Tweet insights you’ve learned during your conference and include the #df13 hashtag or session hashtag. Show your boss and your clients you’re proactively participating in and sharing new ideas with your industry.
Do you want to make a personal connection with a speaker at a session? Quote them in a tweet attributing it to their handle. Follow them. Thank them for their wonderful presentation and include their handle so they see it. You’d be surprised what response you might get.
What do all these things have in common? The need to have a stellar LinkedIn account and working Twitter account.
If you’re interested in personalized Social Selling coaching or training for your sales team, set a meeting with me at Dreamforce, call me at 347-277-5162 or email me at firstname.lastname@example.org for a free consultation.
Follow me at @socialtosales and see you there!