Michael de Groot from Staying Alive UK and LinkedIn have amazingly organized 33 social selling thought leaders to provide 33 articles on the many facets of Social Selling. You’ll find these articles compiled in an Ebook that captures the importance, strategy, and skills required of social selling in today’s digital and social economy.
My Favorite Articles
Celina Guerrero: Page 6
A Social Selling Transformation
Matt Heinz: Page 11
Matt provides some great tips about what to do when your prospect isn’t social.
Jeb Blount: Page 24
Jeb gets specific about how exactly social selling helps you sell.
Lori Richardson: Page 31
Lori explains why content is critical to social selling success.
Click HERE to be taken to the Ebook. And good reading!